Videos // DirecTV on the Logicalis Partnership


Logicalis provides HP and Cisco portfolio products and services for both IT and engineering for DIRECTV. Logicalis also integrates complementary products and services from their partners such as VMware, Symantec, Red Hat and Cisco.

“My name is Chris Beaudin. I work in the DIRECTV IT business office. DIRECTV is a video and entertainment company and we have 19 million customers in the United States, another 10 million in Latin America. We are the biggest video provider in the world. We have over 20,000 employees and it’s our job to make sure that each and every one of them has the technology to do what he needs to provide our customers with the excellent service that they demand.”

“DIRECTV started in 1994 and when we did, we started working with AVNET and Logicalis on Day One. They helped us to produce our first data center and since that time, we have worked on three massive data center migrations, we’ve opened up six call centers across the United States, they’ve helped us to design and deploy all the equipment on all of our floors, and it’s critical that we meet our time schedules, and we have yet to miss a date.”

The partnership between DIRECTV, Logicalis, and HP

“The partnership among HP, DIRECTV, and Logicalis is succinct and works very well for us. Logicalis helps us navigate the different department units within HP, whether it be the server area, and within the server area, there are four or five distinct units that don’t always work well together because that’s not the way they’re designed. Logicalis helps us do what we need to do to make it run efficiently and fluid.

Logicalis is our “extended family”

“Another wonderful quality about Logicalis and how we work together is their ability to build for us on the turn of a dime. They know what we need because they know our environment. They are our extended family. So when we need something, they get working right away, [and] they will build it. Something arrives on the dock at one of our data centers, we open it up, and it’s ready to use.”

“There’s not a week of configuration and asset tagging, things lost, it’s all done. These are wonderful programs that we can only get through Logicalis. It’s been a great partnership that can only be built on the spirit of trust.”